World Cup: Cape Verde's triumphant, near-miraculous run shows expansion was the right move
The sight of a tiny nation from an underrepresented corner of the world stepping up and shining in the spotlight is something that never gets old.
Friday evening, we were so, so close to the kind of World Cup history that inspires legends and leaves scars. Cape Verde, population 590,000, ranked 64th in the world, took defending champion Argentina and the immortal Leo Messi all the way to within sight of anything-can-happen penalty kicks. Yes, Argentina eventually hung on to win — that's what Argentina does — but when you give the Almighty a nosebleed, you've done something right.
FIFA's expansion of the tournament from 32 to 48 teams hit the fútbol world with all the expected cynicism — Don't try to convince us this is for competitive benefit; we know this is just a ploy to increase ratings, increase the number of games, increase revenue for FIFA. And yes, expansion was exactly that, funneling untold millions more in broadcast fees, sponsor activations, ticket revenues and all the other ancillary revenue streams FIFA vacuums up every World Cup. It's a perfect distillation of the bottom-line, revenue-above-all corporate mentality: If people are willing to pay for something, well, just give them more of it.
What's the problem? The idea of expanding the field by 50 percent didn't exactly meet with universal approval when it was announced nearly a decade ago. European Club Association president Karl-Heinz Rummenigge called the idea "actually nonsense," while then-Man City manager Pep Guardiola said the move would "kill the players."
The concerns sure seemed valid at the time … before the World Cup went to, you know, Russia in 2018 and recalibrated the entire world's soccer schedule in 2022. Vozinha waves to fans after Argentina eliminated Cape Verde from the World Cup.
REUTERS / REUTERSBut here's the thing about FIFA expansion: Like so much of the World Cup, it grew far past its greedy origins to become something glorious and beautiful. The sight of a tiny nation from an underrepresented corner of the world stepping up and shining in the spotlight is something that never gets old, and thanks to the increased field,
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