WNBA draws 1 million viewers on USA despite World Cup competition

Mandatory Credit: Trevor Ruszkowski-Imagn ImagesWNBA viewership on USA Network reached a season high on Tuesday as Caitlin Clark continued to prove herself a viewership draw, even against World Cup competition.Tuesday night’s Toronto Tempo-Indiana Fever matchup on USA averaged 1.00 million viewers, the most-watched WNBA game on cable this season.

It is also up 134% from the WNBA’s 2025 average cable viewership.Impressively, the WNBA saw a cable season high while facing strong competition from the World Cup. Iraq-Norway, which started an hour earlier on FOX and Telemundo, averaged 5.

9 million viewers in English and an additional 4.8 million viewers in Spanish.Tuesday’s matchup outdrew other WNBA games, going against the World Cup.

On Monday night, the Las Vegas Aces-Dallas Wings on USA Network drew 457,000 viewers. Earlier, on Saturday night, the Minnesota Lynx-Aces game on CBS drew 872,000 viewers.Caitlin Clark has long been an important casual draw for the WNBA.

Now in her third full season, she has transitioned from a highly anticipated rookie to an established superstar, yet her ability to attract viewers remains evident.Even though Clark-featured games blow them out of the water, viewership for other WNBA games competing with the World Cup remains strong. For comparison, the NHL averaged 1.

1 million viewers for games on ABC last year and 385,000 viewers for games on TNT.The WNBA, seeing similar numbers, with competition from the World Cup, is a strong sign for the league. Though it could be even stronger if it could replicate Clark’s casual draw for other players and teams.

The post WNBA draws 1 million viewers on USA despite World Cup competition appeared first on Awful Announcing.