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Welcome to China, Elon Musk. His Chinese Doppelgänger Is Calling.

Chinese creators and influencers are pushing “shanzhai” — counterfeit culture — beyond simple imitation, using humor to make global power feel close enough to recognize, yet distant enough to keep politics at arm’s length.

Sixth Tone4 phút đọc

Welcome to China, Elon Musk. His Chinese Doppelgänger Is Calling.

VOICES & OPINIONWelcome to China, Elon Musk. His Chinese Doppelgänger Is Calling.Chinese creators and influencers are pushing “shanzhai” — counterfeit culture — beyond simple imitation, using humor to make global power feel close enough to recognize, yet distant enough to keep politics at arm’s length.

By Jin YuJun 17, 2026#entertainmentIn May, as U.S. President Donald Trump visited China alongside a delegation of tech executives, including Elon Musk, a Chinese lookalike of the South African entrepreneur stood outside a Tesla showroom and posted a video to Instagram.

Looking directly into the camera, he addressed the then-billionaire: “Welcome to China, Elon Musk.”The man on camera, who goes by Yilong Ma, first went viral on Douyin, China’s version of TikTok, in November 2020 for his uncanny facial resemblance to Musk. He peppers his videos with short, recognizable English catchphrases like “money,” “good,” and “I love you,” while performing a stylized Musk persona.

Tailored three-piece suits, staged confidence, and carefully curated displays of wealth, from a black Tesla Model 3 to wads of dollar bills, help construct the image of a tech titan.His resemblance is uncanny, his appeal is global, and his popularity is enduring. Yilong Ma is far from the first Chinese imitator of a foreign figure to catch the public’s eye, but his staying power suggests that his performances are more than just a surprisingly similar face.

Whereas earlier doppelgängers — such as Chinese Barack Obamas — quickly faded from view, Yilong Ma and other more recent imitators are elevating their acting niche to a higher level.As Musk became more politically visible in recent years, from acquiring Twitter and launching xAI to backing Trump’s reelection campaign, Yilong Ma’s performance evolved alongside Musk’s changing public image. His videos increasingly folded in symbols from Musk’s orbit: doge faces printed on shorts and repurposed into headgear, cardboard cutouts of Trump, and angular, Cybertruck-like vehicles parked in the background.

As his celebrity grew, the clips eventually caught Musk’s attention, prompting the Tesla and SpaceX CEO to joke online that he, too, might be “partly Chinese.”As such, Yilong Ma goes beyond the tired narrative often projected onto China of simple imitation and replication. His performance challenges the older idea of shanzhai, a Chinese term that literally means “mountain fortress” and has come to describe knockoff culture, low-cost imitation, and grassroots copying.

Ma is not simply producing a cheaper version of Musk. His videos show how copying can generate a different kind of value: affective, participatory, and social. The imitation works not because it replaces the original but because it gives viewers something to react to, joke about, debate, and share.

His copy does not merely imitate power from below. It turns power into a form, something that can be worn, mispronounced, exaggerated, and played back to a global audience.Unlike many content creators who turn viral fame into a full-time career, Ma has kept his daytime job in finance, and his videos rarely feature the embedded advertisements common across Chinese social media.

In his first interview, conducted in 2023 with New York-based YouTuber Xiaomanyc, Yilong Ma described his videos as an attempt to bring “more joy and happiness” to viewers. Reflecting on his signature English delivery, he added with characteristic self-awareness: “English is difficult for me. Both Chinese and foreigners don’t understand my English.”

In a widely circulated series posted in June 2023, Ma stages a mock boxing match against a cardboard-masked Mark Zuckerberg. The videos riff on the bizarre moment when Musk and the Meta CEO publicly challenged one another to a cage fight in Las Vegas. Meta’s launch of Threads, a rival to X, helped spark the real-life challenge, which fizzled before anyone stepped into the ring.

Yilong Ma, however, posted six clips reenacting the imagined showdown. Shirtless and theatrically aggressive, Ma’s Musk wins in every clip.Under the short videos, viewers joke and riff in fractured English.

“This is the real iylon, the one we see is the puppet,” one wrote, using an off-kilter spelling of “Elon.” Another admitted, “Idk why I love these videos so much.” For some viewers, Ma’s performance made Musk’s image feel less remote.

“Because Elon doesn’t give of himself the way this guy does,” one commenter wrote. “A goofy, dorky side we might relate to.” Even Elon Musk joined the discussion.

In August 2023, he commented on one of Ma’s videos: “Still don’t know if real or AI-generated.”At a moment when AI can reproduce faces, voices, and gestures with increasing precision, Ma’s appeal does not depend on perfect imitation. In fact, it depends on what remains imperfect and embodied: the awkward English, the visible labor of performance, the comic timing, and the local context that turns imitation into a persona of its own.

Once the copy becomes recogniz

Nguồn: Sixth Tone

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