Three reasons Caleb Wilson won’t repeat Coby White’s Chicago Bulls experience

BROOKLYN, NY - JUNE 23: Caleb Wilson poses for a photo during the 2026 NBA Draft - Round One on June 23, 2026 at Barclays Center in Brooklyn, New York. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. Mandatory Copyright Notice: Copyright 2026 NBAE (Photo by Melanie Fidler/NBAE via Getty Images) | NBAE via Getty Images UNC’s connection with the Chicago Bulls has been a fascinating one over the last 40+ years.

In 1984, the Bulls selected Michael Jordan as the third overall pick in the NBA Draft. Things went extremely well to say the least, and ultimately Jordan went on to become arguably the greatest NBA player of all time. In 2019, the Bulls drafted Coby White as the 7th overall pick in the draft, and while White himself eventually became the NBA player most UNC fans thought he could be, things were a trash heap as far as the Bulls organization goes.

While Jordan won six NBA titles, White only made it to the NBA Playoffs once with the Bulls, only to get smoked by the Milwaukee Bucks.That brings us to today: Caleb Wilson was selected with the fourth-overall pick to the Bulls, becoming just the third Tar Heel to be drafted by the franchise. The question, though, is will Wilson be set up for success better than White was?

Or will he be resigned to play in the Play-In Tournament against the Miami Heat for the next six years? Let’s take a look at three reasons why things could play out a lot better for Wilson from an organizational perspective. Let’s start at the top and work our way down.

Arturas Karnisovas has left the buildingWhen Coby White was drafted, the Bulls front office comprised of Gar Forman and John Paxson, who were in the middle of their villain era with the city of Chicago. After letting Jimmy Butler walk because they didn’t want to pay him a super max contract, things went downhill with the team at record speeds, and