'Teach You a Lesson,' 'Agent Kim Reactivated' lead K-dramas on Netflix in 1st half

Korean content accounted for the largest share of non-English programming watched by Netflix subscribers worldwide in the first half of the year, driven by the strong performance of both Netflix original series and licensed titles from domestic broadcasters. According to Netflix's "What We Watched" report, released last week, non-English-language titles made up more than one-third of all viewing on the platform between January and June. Among them, Korean content dominated.

Netflix original series "Teach You a Lesson," which premiered on June 5, amassed 48.2 million views — calculated by dividing total viewing hours by the title's runtime — in just one month, ranking sixth globally among all TV titles, excluding films, during the first half of the year. It was the highest-ranked non-English-language series on the list.

The show has already begun drawing comparisons to "Squid Game." U.S.

entertainment outlet Deadline wrote that "Netflix has another K-drama hit on its hands," predicting that, if its current momentum continues, it could become the second most-watched Korean title in Ne