KGI Securities Downgrades Apple (AAPL) to Hold – Here’s Why

Apple Inc. (NASDAQ:AAPL) is one of the best trending AI stocks to watch in 2026. Apple Inc.

(NASDAQ:AAPL) was downgraded by KGI Securities to Hold from Outperform on June 22, with the firm setting a price target of $315. In a separate development, Reuters reported on June 17 that CEO Tim Cook told the Wall Street Journal ​in an interview that Apple Inc. (NASDAQ:AAPL) plans to increase prices on its products due to the increasing memory and storage chip costs.

BofA Says Apple’s (AAPL) New Siri Strategy Could Strengthen its AI Position It further reported that an increase in AI-driven demand for data centers has led to fierce competition between consumer electronics companies for the decreasing supplies of the key components, which is resulting in sharp price hikes. Cook told WSJ that price increases are unfortunately "unavoidable" and that the company is doing its best to "mitigate the huge increases that are being passed to us, and we've been trying ​to shield our customers from the increases, but the situation has become unsustainable." He, however, did not disclose how much prices could hike, when they may occur, or which products could be impacted.

Apple Inc. (NASDAQ:AAPL) designs, manufactures, and sells smartphones, personal computers, wearables, accessories, and related products and services worldwide. While we acknowledge the potential of AAPL as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk.

If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock. READ NEXT: 15 Stocks That Will Make You Rich in 10 Years AND 12 Best Stocks That Will Always Grow. Disclosure: None.

Follow Insider Monkey on Google News. Apple Inc. (NASDAQ:AAPL) is one of the best trending AI stocks to watch in 2026.

Apple Inc. (NASDAQ:AAPL) was downgraded by KGI Securities to Hold from Outperform on June 22, with the firm setting a price target of $315. In a separate development, Reuters reported on June 17 that CEO Tim Cook told the Wall Street Journal ​in an interview that Apple Inc.

(NASDAQ:AAPL) plans to increase prices on its products due to the increasing memory and storage chip costs. BofA Says Apple’s (AAPL) New Siri Strategy Could Strengthen its AI Position It further reported that an increase in AI-driven demand for data centers has led to fierce competition between consumer electronics companies for the decreasing supplies of the key components, which is resulting in sharp price hikes. Cook told WSJ that price increases are unfortunately "unavoidable" and that the company is doing its best to "mitigate the huge increases that are being passed to us, and we've been trying ​to shield our customers from the increases, but the situation has become unsustainable."

He, however, did not disclose how much prices could hike, when they may occur, or which products could be impacted. Apple Inc. (NASDAQ:AAPL) designs, manufactures, and sells smartphones, personal computers, wearables, accessories, and related products and services worldwide.

While we acknowledge the potential of AAPL as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock. READ NEXT: 15 Stocks That Will Make You Rich in 10 Years AND 12 Best Stocks That Will Always Grow.

Disclosure: None. Follow Insider Monkey on Google News. Apple Inc.

(NASDAQ:AAPL) is one of the best trending AI stocks to watch in 2026. Apple Inc. (NASDAQ:AAPL) was downgraded by KGI Securities to Hold from Outperform on June 22, with the firm setting a price target of $315.

In a separate development, Reuters reported on June 17 that CEO Tim Cook told the Wall Street Journal ​in an interview that Apple Inc. (NASDAQ:AAPL) plans to increase prices on its products due to the increasing memory and storage chip costs. BofA Says Apple’s (AAPL) New Siri Strategy Could Strengthen its AI Position It further reported that an increase in AI-driven demand for data centers has led to fierce competition between consumer electronics companies for the decreasing supplies of the key components, which is resulting in sharp price hikes.

Cook told WSJ that price increases are unfortunately "unavoidable" and that the company is doing its best to "mitigate the huge increases that are being passed to us, and we've been trying ​to shield our customers from the increases, but the situation has become unsustainable." He, however, did not disclose how much prices could hike, when they may occur, or which products could be impacted. Apple Inc.

(NASDAQ:AAPL) designs, manufactures, and sells smartphones, personal computers, wearables, accessories, and related products and services worldwide.