7-Eleven Japan vs Family Mart: Who has the biggest convenience store cookie?

A cookie clash amongst convenience store chains. It’s a great time to be a convenience store customer in Japan right now, as Family Mart is holding a special upsize campaign that gives us more for our yen for a limited time. One of the products that’s been upsized is the “Big Cookie”, which we heartily recommend trying, but as it turns out, over at 7-Eleven you can find a similarly large cookie, and some people say it could give Family Mart’s a run for its money.

▼ 7-Eleven’s “Baked In-Store Chocolate Cookie”. As part of 7-Eleven’s “Baked In-Store” series that the chain introduced a little while ago, the cookie is displayed inside the countertop display near the registers, and warmed up after ordering in a special oven-like machine. With such attention to detail, it’s a cookie that’s received a huge amount of praise from customers, so were curious to find out if it could beat the deliciousness of the one sold at Family Mart.

▼ Family Mart’s “Big Cookie” vs 7-Eleven’s “Baked In-Store Chocolate Cookie” Family Mart’s cookie costs 258 yen (US$1.60), while 7-Eleven’s is slightly cheaper at 200 yen. The 7-Eleven cookie is smaller, though, so we whipped out our ruler and scaled to accurately assess the discrepancies.

The FamilyMart “Big Cookie” was just over 13 centimetres (5.12 inches) in diameter and it weighed 170 grams (6 ounces). Although we didn’t measure the exact thickness, it looked to be around 1.

5 centimetres thick. As the name suggests, it’s genuinely large and feels quite heavy when you hold it. The 7-Eleven cookie was just over 10 centimetres in diameter and weighed 99 grams.

The thickness was probably around 1 centimetre, so in terms of size and weight, it was significantly smaller than the Family Mart cookie, but still pretty large for a cookie in the grand scheme of things. ▼ Now, it was time to move on to the most important aspect: taste. ▼ Starting with the Family Mart variety, we opened the bag and immediately sensed the delicious aroma of cinnamon.

Bit